Due to the specifics of language learning motivation of students to carry out active communication is essential. In this respect, we believe that social networks like Facebook, MySpace and Twitter, have a considerable potential and new opportunities for learning and practicing a foreign language. On the one hand, the involvement of learners in an online community and the promotion of contacts between the members greatly increases the motivation to use the target language. On the other hand, asynchronous form of communication in a familiar and welcoming environment reduces anxiety in language learners.
Essential for effective language learning is also developing so-called socio-pragmatic competence. Translators with the French Translation Philadelphia company define socio-pragmatic competence as knowledge about and use of appropriate language expressions depending on the specific context. Translation workers think that textbooks are not sufficient means to develop such because they offer a limited amount of information about spoken norms and often contain texts that are not authentic. In this respect, communication in the social network provides excellent opportunities for the identification of pragmatic context and implementation of practical communication.
One of the interesting applications of social networks to diversify formal training is the ability to create a virtual community. Some applications on Facebook, for example, allow the construction of connections between users who share common interests in a particular activity. In this context, the Boston Certified Translation Services Company ‘s workers suggest creating a virtual group composed of students from a real group or course as one of the great opportunities to use Facebook for language learning. The creation of such virtual group reveals many opportunities for: developing skills to describe yourself and the environment (by creating real or emulative profile); to react in different social situations – ask questions, give advice and planning in the target language; to do legitimate peripheral monitoring of written communication – one of the best means to identify practices in a community; to actively involve in written communication with members of the group – by updating the status of the wall posts, comment on posts or participate in discussion forums and other.